Mindful Branding; Brandon Birkmeyer

Episodes

Thursday Aug 15, 2024

Mindful Branding; Brandon Birkmeyer

Thursday Aug 15, 2024

Brandon Birkmeyer shares his views on mindful branding. Brandon is a former Coca-Cola and Apple advertising executive with over 22 years of experience in marketing at Madison Avenue advertising agencies. He’s advised FORTUNE 100 companies on brand strategy and is a sought-after consultant, speaker, and corporate trainer. Brandon hosts a top-five branding podcast and YouTube channel called Brands On Brands. He is also a bestselling author of the book Front & Center Leadership, which you can find on Amazon or on his website at brandonbirkmeyer.com/books.

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Contact Info

Website: www.BrandsonBrands.com

Most Influential Person

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Effect On Emotions

In my later years, I stumbled upon life coaching shows, which introduced me to models that helped me distinguish between thoughts and reality. The Life Coach School, in particular, taught me to step back and question whether what I was feeling was truly happening or just a thought.
I began applying this mindset, especially in anxiety-inducing situations, like being on stage, and realized that reframing my thoughts, such as viewing anxiety as excitement, could significantly change how I felt.

Thoughts On Breathing

Yes, I would Google breath coaches and learn from them about breathing, Because I am not that person [who knows a lot about breathing methods]. I've stumbled across the Wim Hof Method and I've heard of the Navy SEAL thing when you need to calm yourself down.
This is what I love about the internet. There's so much stuff that is accessible.

Suggested Resources

Book: Flip The Script: Getting People To Think Your Idea is Their Idea by Oren Klaff
Book: Front and Center Leadership by Brandon Birkmeyer
App: My phone alarm